What do you mean there are no fiestas here

"Are you 100% sure that's the famous Millenium Drago Tree?"

Ayuntamiento (council) websites on Tenerife can vary enormously in quality…those that actually exist that is.

One that I would have expected to be on the ball, especially in relation to content which would be of interest to visitors, is Arona’s; the municipality which is home to Playa de las Américas, Los Cristianos, Costa del Silencio and Las Galletas.

And sure enough they recently launched a new website aimed specifically at visitors. It’s bright and simple enough to navigate around.

However, I think they could have left out the ‘And Don’t Miss’ page of the Cultural section. When I think of ‘Must See’ locations on Tenerife, Masca, the rock pools of Garachico, the Casas de los Balcones in La Orotava, the Millenium Drago Tree in Icod, Mount Teide and the old town of La Laguna all spring to mind; the Almácigo de Arona – a nine metre mastic tree – doesn’t. And the picture of it didn’t convince me that this was a ‘must see’ that, until this point, I’d never heard about.

Then I noticed the entry titled ‘museums’ which intrigued me, because I couldn’t really think of any museums in Arona offhand. When I had a look through the list, I understood why; none of the museums included were actually located in Arona. They were all in either Santa Cruz, or the north of Tenerife.

These are just me being picky, Andy will eagerly confirm to anyone that’s willing to listen that it’s a bad habit I have, but what did really get me started on my moan about the website was the picture that went with the Corpus Christi entry in ‘Events to Remember’ under the ‘Get to know Arona!’ section. The text is about the flower carpets in Arona Casco and the picture is…from La Orotava.

Now the municipalty of Arona has many ingredients which make it a very attractive destination for holidaymakers, but depth of historic culture isn’t at the top of the list, that’s the north’s domain…stop trying to nick it!


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